Archive for February 22nd, 2010

Franchisors: Have You Added Social Media Policies to Your OPS Manual? Part 2

Posted on February 22, 2010 by Lizette Pirtle

If you have a B2B franchise, LinkedIn is one of the best Social Media vehicles for you. However, depending on the type of services you offer, Twitter can also produce good results; and, if you offer a product to small businesses, it can be an excellent choice.  Facebook is not a good medium for a B2B type of [...]

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Franchisors, Have You Added Social Media Policies to Your OPS Manual? Part 1

Posted on February 22, 2010 by Lizette Pirtle

Whether we like it or not, Social Media is here to stay and it will continue to grow and change every day. Social Media is a vehicle for grassroots marketing requiring little investment to implement and manage, yet having the potential for far reaching results. As a franchisor, you need to create and implement Social [...]

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