Archive for the Franchisees Category
Posted on January 24, 2011 by Lizette Pirtle
Throughout my 20 plus years of experienced in franchising I have taken several sabbaticals. These times of rest away from franchising have been driven by different events in my life and have lasted from just a few weeks to several months. Underlying these times has been a sense of disappointment. Late last year this feeling [...]
Continue Reading
Posted on October 25, 2010 by Lizette Pirtle
During my first experience working in a franchising company I heard the voiced and common belief that franchisees are happy as long as they are making money. Now, after over 20 years of working in the franchise field, I know that the truth in this statement is not absolute. Although I also have learned first [...]
Continue Reading
Posted on September 28, 2010 by Lizette Pirtle
Gratitude is a positive emotion and a way of looking at the world that engenders a sense of well being. Studies have suggested that grateful people are happier, less stressed, and more satisfied with their lives and relationships. They are able to cope with difficulties in a more positive way, hence experience a sense of [...]
Continue Reading
Posted on September 12, 2010 by Lizette Pirtle
A few weeks ago I commented on a colleague’s Facebook post agreeing with his argument to encourage franchisors to create and implement Social Media Policies and Procedures. A franchisee of an unidentified brand also made a comment enraged at the original posting and at my agreement with it. Her argument was that franchisors should worry [...]
Continue Reading
Posted on August 5, 2010 by Lizette Pirtle
In more than one occasion I have been called a Franchisee Advocate; and although this may not have been said as a compliment, I have taken it as such. I fought for their rights and what I thought franchisors owed to them, and this got me in trouble more than once. Today my approach is [...]
Continue Reading
Posted on July 9, 2010 by Lizette Pirtle
Understanding the makeup of a franchisee is critical to your success as a franchisor. The first most important thing you must know about franchisees is that they are not like you; they are usually not true entrepreneurs. In fact, in general, true entrepreneurs do not make good franchisees because entrepreneurs are pathfinders and not good [...]
Continue Reading
Posted on July 1, 2010 by Matthew Bruns
Fledgling franchisees and franchisors across the nation have a lot to juggle, from the new financial and time commitments to the potential strain on family and friends. In some registration states such as California, Illinois, Maryland and Virginia, new franchisors have an additional challenge. When they submit their FDDs for approval, state examiners may deem [...]
Continue Reading
Posted on June 21, 2010 by Lizette Pirtle
Not all franchise opportunities lend themselves to casual wear, however most do. Of course this is not a strong reason to quit your job and buy a franchise. There are many more important reasons why doing so can be the option you’ve been seeking. In my experience, there are many traits typically attributed to women [...]
Continue Reading
Posted on May 19, 2010 by Lizette Pirtle
Whether or not we should, whenever we enter a relationship we have expectations; and, your franchisees are not any different. Franchisees are individuals, and as such, they will have somewhat different types of expectations, yet there are some common ones to which you should pay attention. In fact, one of the most important steps you [...]
Continue Reading
Posted on April 19, 2010 by Lizette Pirtle
Why not both: successful and right? I don’t subscribe to “either/or” any longer; I now embrace the beauty of the AND which allows for possibilities to come into my life. However, when it comes to success and being right there is clearly an either/or. That is, being successful and being right do not mix, in [...]
Continue Reading