Archive for the Franchisors Category

What’s the Makeup of a Franchisee?

Posted on July 9, 2010 by Lizette Pirtle

Understanding the makeup of a franchisee is critical to your success as a franchisor. The first most important thing you must know about franchisees is that they are not like you; they are usually not true entrepreneurs. In fact, in general, true entrepreneurs do not make good franchisees because entrepreneurs are pathfinders and not good [...]

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Franchisees, Franchisors: Do You Need a Surety Bond?

Posted on July 1, 2010 by Matthew Bruns

Fledgling franchisees and franchisors across the nation have a lot to juggle, from the new financial and time commitments to the potential strain on family and friends. In some registration states such as California, Illinois, Maryland and Virginia, new franchisors have an additional challenge. When they submit their FDDs for approval, state examiners may deem [...]

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Ladies: Are you ready to change that business suit for something more casual? Franchising may be the answer…

Posted on June 21, 2010 by Lizette Pirtle

Not all franchise opportunities lend themselves to casual wear, however most do. Of course this is not a strong reason to quit your job and buy a franchise. There are many more important reasons why doing so can be the option you’ve been seeking. In my experience, there are many traits typically attributed to women [...]

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5 Beliefs Successful and Unsuccessful Franchisors Hold

Posted on June 3, 2010 by Lizette Pirtle

Our beliefs create the world we experience. I see it all the time in my own life and the life of others. Franchise success depends on numerous factors many of which I have discussed in this blog. However, one critical element to success often overlooked is whether or not franchisors hold beliefs that support their [...]

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3 Things Your Franchisees Expect From You

Posted on May 19, 2010 by Lizette Pirtle

Whether or not we should, whenever we enter a relationship we have expectations; and, your franchisees are not any different. Franchisees are individuals, and as such, they will have somewhat different types of expectations, yet there are some common ones to which you should pay attention. In fact, one of the most important steps you [...]

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Looking for Franchise Leads? Start With Your Website

Posted on April 23, 2010 by Lizette Pirtle

  This week I was catching up with Dan Rogers and Allie Mims founders of SEO Komodo. Every time I talk with these guys I learn a lot. We got into the topic of how to generate franchise leads in today’s environment and they had some awesome points that I want to share with you. [...]

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Are Your Franchisees More Interested In Being Right Than In Being Successful?

Posted on April 19, 2010 by Lizette Pirtle

Why not both: successful and right? I don’t subscribe to “either/or” any longer; I now embrace the beauty of the AND which allows for possibilities to come into my life. However, when it comes to success and being right there is clearly an either/or. That is, being successful and being right do not mix, in [...]

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Do You Know Who Is Your Ideal Franchisee?

Posted on April 10, 2010 by Lizette Pirtle

Most franchisors, if not all, have an idea of who they want to bring into their systems, what we call The Ideal Franchisee Profile. Many of them have written documents detailing the characteristics of this ideal individual. However, too many other franchisors don’t have enough clarity around this issue as to attract and accept the [...]

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Are You Ready To Franchise? If Not, What Can You Do Now?

Posted on April 9, 2010 by Lizette Pirtle

  You want to grow your business. You believe franchising is the way to go but have learned that you are not quite ready yet. Is there anything you can do to get ready? Step 1 — Am I ready? The first thing you need to do is to find out whether or not you are [...]

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Franchisees: Are Your Fears Sabotaging Your Dreams?

Posted on April 8, 2010 by Lizette Pirtle

Fear is an emotion fueled by our beliefs. Our fears incarcerate us and paralyze us. We are aware of some of our fears, but unfortunately too many others remain hidden in our unconscious often misguiding our lives in the direction opposite to our dreams. Our fears create traps along our path towards our dreams. Trap [...]

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