Posted on September 24, 2009 by Lizette Pirtle
The success of franchisees depends on many factors however the most important ones seem to rest on the franchisee. Yes, the franchise concept has to be viable and its success replicable; and yes, the franchisor must provide solid and effective training and support programs, but if this was enough to create successful franchisees then all franchise systems with these two components would never experience franchisee failure. Unfortunately this is not the case. Neither the viability of a concept or the franchisor’s training and support programs seem to be able to ensure 100% success across their franchisee networks.
So, what creates successful franchisees? Lizette Pirtle has written a book about this subject called: Franchise Success: The New Formula. For more information and to buy the book go to http://www.expansionexperts.com/franchisors.html or to Amazon.com