Small Biz Franchise Blog

Nardelli's Franchising — three wins in a month — congratulations!

Posted on September 23, 2008 by Lizette Pirtle

We are proud to announce that our client Nardelli’s Grinder Shoppe has been selected for the 9th year in a row by Connecticut Magazine as the best grinders in the state. Nardelli’s also have sold their second franchise AND they gained national recognition by being selected to appear in the Travel Channel’s “Food Par­adise.”

Please read the following wonderful article and visit Nardelli’s at www.nardellis.com

Congratulations Tony, Marco, Diana and Mrs. Nardellis — we are very proud of you!

Republican-American 09/18/2008, Page B03

National television discovers an area tradition Travel Channel program will feature Nardelli’s

 BY PAUL SINGLEY
 REPUBLICAN-AMERICAN

NAUGATUCK — Producers for a nationally televised food show discovered sandwich par­adise in the heart of the bor­ough on Wednesday.

  Film crews working for the Travel Channel’s “Food Par­adise” program spent all day at Nardelli’s Grinder Shoppe on Maple Street pointing cameras and microphones at employees, who served up hearty grinders like the Nardelli’s-style turkey club, Italian combo and baked stuffed pastrami.

  The footage will be aired sometime in November on the Travel Channel’s “Sandwich Paradise” segment. Nardelli’s, which has two restaurants in Waterbury and one in Nau­gatuck, will be featured among nationally renowned grinder shops like Katz’s Delicatessen in Manhattan’s Lower East Side, and the Los Angeles­ based Philippe The Original, which claims to have invented the French dipped sandwich.

  Producer Kaylyn Thornal said the company’s research about sandwiches kept pointing them toward Nardelli’s. So her crew hopped a flight from Los Angeles to see what all the fuss is about.

  “This place has a great histo­ry,” she said. “It’s a multigener­ational company, and it’s also unique in that all of the food is homemade. Everything is made with so much love and care. That used to be the norm but is now the exception.”

  She was not sure how many sandwich shops would be fea­tured on the show, but said Nardelli’s is the only one in Connecticut that will make the cut. Nardelli’s has been voted Connecticut’s No. 1 grinder shop for nine consecutive years by Connecticut Magazine.

  The grinder business has been a hit for the Nardelli fami­ly since the 1940s. That’s when Joseph, Anthony and Fred Nardelli, the owners of a gro­cery store on South Main Street in Waterbury, came up with the idea of selling grinders. While in New York one day, they no­ticed that hoagies were popular in the Big Apple, so they figured Brass City folks would like them too. Soon, lines were out the door for these grinders, which cost about 30 cents apiece at the time.

  The Naugatuck Nardelli’s is the oldest of the company’s three shops, which is why pro­ducers chose to film here.

  While Nardelli’s has been featured in several newspapers and magazines, the airing of the show will mark the first time it will achieve national recogni­tion, said co-owner, Marco Nardelli, who owns the compa­ny with his brother, Tony, and sister, Diana Troiano-Nardelli.

  “Our family had a vision, and we knew if we worked hard, things would take care of them­selves,” Marco Nardelli said.

  As he reminisced on his fami­ly business history Wednesday afternoon, film crews tiptoed around a line of customers in front o f a rotating glass case filled with cannolis, cheese­cakes and Oreo pudding de­lights.

  A customer paid for his lunch and left a dollar tip in a glass jar.
  As is customary, manager Gary Matarazzo chimed a bell and the whole room yelled in unison: “Grazie!” It means thank you in Italian.

  “We wouldn’t be as success­ful without our great cus­tomers,” Marco Nardelli said.
 

 

 

 

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