Posts Tagged Brand Awareness
Posted on November 8, 2009 by Lizette Pirtle
I have written several posts about social media and franchising. I’ve discussed topics such as: what to do if your franchisees are venting their anger via social media and what to do to catch up with your franchisees if you are coming late to the party and your franchisees start using social media before you. [...]
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Posted on October 28, 2009 by Lizette Pirtle
You want to grow your business. You’ve done your homework and found that franchising is the best way to expand, but you are not quite ready to do it yet. You may not have the funds to go through the process or you may not have been in business long enough to prove the concept [...]
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Posted on August 2, 2009 by Lizette Pirtle
Social Media offers emerging franchisors a wonderful tool to build their brands globally. People invest in franchises partly because they want to benefit from the brand awareness that future customers already have. However, for the majority of small businesses that decide to franchise brand awareness is confined to their local markets; and, building it throughout the country has [...]
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