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Expanding small businesses via franchising and helping those businesses succeed.
Posted on July 9, 2010 by Lizette Pirtle
Understanding the makeup of a franchisee is critical to your success as a franchisor. The first most important thing you must know about franchisees is that they are not like you; they are usually not true entrepreneurs. In fact, in general, true entrepreneurs do not make good franchisees because entrepreneurs are pathfinders and not good [...]
Posted on July 1, 2010 by Matthew Bruns
Fledgling franchisees and franchisors across the nation have a lot to juggle, from the new financial and time commitments to the potential strain on family and friends. In some registration states such as California, Illinois, Maryland and Virginia, new franchisors have an additional challenge. When they submit their FDDs for approval, state examiners may deem [...]
Posted on June 21, 2010 by Lizette Pirtle
Not all franchise opportunities lend themselves to casual wear, however most do. Of course this is not a strong reason to quit your job and buy a franchise. There are many more important reasons why doing so can be the option you’ve been seeking. In my experience, there are many traits typically attributed to women [...]
Posted on June 3, 2010 by Lizette Pirtle
Our beliefs create the world we experience. I see it all the time in my own life and the life of others. Franchise success depends on numerous factors many of which I have discussed in this blog. However, one critical element to success often overlooked is whether or not franchisors hold beliefs that support their [...]
Posted on May 19, 2010 by Lizette Pirtle
Whether or not we should, whenever we enter a relationship we have expectations; and, your franchisees are not any different. Franchisees are individuals, and as such, they will have somewhat different types of expectations, yet there are some common ones to which you should pay attention. In fact, one of the most important steps you [...]
Posted on April 9, 2010 by Lizette Pirtle
You want to grow your business. You believe franchising is the way to go but have learned that you are not quite ready yet. Is there anything you can do to get ready? Step 1 — Am I ready? The first thing you need to do is to find out whether or not you are [...]
Posted on April 2, 2010 by Lizette Pirtle
Many franchisors make the mistake of calling their offices Head Quarters, Head Office or Corporate. It is sometimes difficult for my franchise startup clients to understand why this choice can be a mistake; after all, most of them are setting up to grow a large business and they identify this growth with those terms. It [...]
Posted on February 22, 2010 by Lizette Pirtle
If you have a B2B franchise, LinkedIn is one of the best Social Media vehicles for you. However, depending on the type of services you offer, Twitter can also produce good results; and, if you offer a product to small businesses, it can be an excellent choice. Facebook is not a good medium for a B2B type of [...]
Posted on January 18, 2010 by Lizette Pirtle
Working from the premise that franchisees are smart people who have already been successful at previous careers, we charge ahead to download mega gigs of information into their heads as soon as they join the system. We rarely contemplate the fact that they may not be able to absorb the information we have to offer. Once I [...]
Posted on January 14, 2010 by Lizette Pirtle
The term ‘Early Adopters’ is commonly used in technology and it also has been applied in franchising for many years. It defines those people who join a new franchising company: one that has few or no franchisees. Early Adopters are the key to the success of any franchise company because without them there is no potential for [...]
International Expansion Experts
International Expansion Experts is a franchise consulting firm committed to creating and supporting successful franchising organizations. We are a boutique firm that customizes each project.
Our strengths are: caring personal service and a wealth of knowledge and practical experience. We are here to help you achieve your franchise success dreams.
Give us a call at 828-505-0908; there is no cost or obligation.
