Posts Tagged Franchising

What do I Love about Franchisees?

Posted on August 5, 2010 by Lizette Pirtle

In more than one occasion I have been called a Franchisee Advocate; and although this may not have been said as a compliment, I have taken it as such. I fought for their rights and what I thought franchisors owed to them, and this got me in trouble more than once. Today my approach is [...]

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What’s the Makeup of a Franchisee?

Posted on July 9, 2010 by Lizette Pirtle

Understanding the makeup of a franchisee is critical to your success as a franchisor. The first most important thing you must know about franchisees is that they are not like you; they are usually not true entrepreneurs. In fact, in general, true entrepreneurs do not make good franchisees because entrepreneurs are pathfinders and not good [...]

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Franchisees, Franchisors: Do You Need a Surety Bond?

Posted on July 1, 2010 by Matthew Bruns

Fledgling franchisees and franchisors across the nation have a lot to juggle, from the new financial and time commitments to the potential strain on family and friends. In some registration states such as California, Illinois, Maryland and Virginia, new franchisors have an additional challenge. When they submit their FDDs for approval, state examiners may deem [...]

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Ladies: Are you ready to change that business suit for something more casual? Franchising may be the answer…

Posted on June 21, 2010 by Lizette Pirtle

Not all franchise opportunities lend themselves to casual wear, however most do. Of course this is not a strong reason to quit your job and buy a franchise. There are many more important reasons why doing so can be the option you’ve been seeking. In my experience, there are many traits typically attributed to women [...]

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5 Beliefs Successful and Unsuccessful Franchisors Hold

Posted on June 3, 2010 by Lizette Pirtle

Our beliefs create the world we experience. I see it all the time in my own life and the life of others. Franchise success depends on numerous factors many of which I have discussed in this blog. However, one critical element to success often overlooked is whether or not franchisors hold beliefs that support their [...]

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3 Things Your Franchisees Expect From You

Posted on May 19, 2010 by Lizette Pirtle

Whether or not we should, whenever we enter a relationship we have expectations; and, your franchisees are not any different. Franchisees are individuals, and as such, they will have somewhat different types of expectations, yet there are some common ones to which you should pay attention. In fact, one of the most important steps you [...]

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Are You Ready To Franchise? If Not, What Can You Do Now?

Posted on April 9, 2010 by Lizette Pirtle

  You want to grow your business. You believe franchising is the way to go but have learned that you are not quite ready yet. Is there anything you can do to get ready? Step 1 — Am I ready? The first thing you need to do is to find out whether or not you are [...]

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Who Cares What Franchisors Call Their Offices?

Posted on April 2, 2010 by Lizette Pirtle

Many franchisors make the mistake of calling their offices Head Quarters, Head Office or Corporate. It is sometimes difficult for my franchise startup clients to understand why this choice can be a mistake; after all, most of them are setting up to grow a large business and they identify this growth with those terms. It [...]

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Franchisors: Have You Added Social Media Policies to Your OPS Manual? Part 2

Posted on February 22, 2010 by Lizette Pirtle

If you have a B2B franchise, LinkedIn is one of the best Social Media vehicles for you. However, depending on the type of services you offer, Twitter can also produce good results; and, if you offer a product to small businesses, it can be an excellent choice.  Facebook is not a good medium for a B2B type of [...]

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Are Your Franchisees Able to Absorb the Information They Need?

Posted on January 18, 2010 by Lizette Pirtle

Working from the premise that franchisees are smart people who have already been successful at previous careers, we charge ahead to download mega gigs of information into their heads as soon as they join the system. We rarely contemplate the fact that they may not be able to absorb the information we have to offer. Once I [...]

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