Franchise Success: a Watch and the Love of Hockey of an 8-Year-Old

Gerry W. B. Weber is a serial franchisor who started his franchise career back in the early 70’s when franchising was making its debut as the new way of expanding businesses. A franchise turn-around and start-up expert, Gerry has created, led, saved, … [Read more...]

Franchise Success is all About Family

  Joseph A. Aurelio, Jr. franchised Aurelio’s Pizza by back in 1974 when franchise agreements resembled more handshakes and paper napkin exchanges than our current strict FTC guidelines dictate.  Today the company is run by his son, Joe … [Read more...]

Franchise Success: “It’s Not About the Money”

Chris Jeffery is the founder and CEO of OrderUp, a fairly new franchise on the rise. At just barely over 30, Chris represents a new force in franchising. Energetic, fun-loving, positive, enthusiastic, passionate and humble - that’s the person I got … [Read more...]


Running a franchise company is not all that difficult, but it is not easy. When you franchise your business, you need to be prepared for a big change. If you tend to be a resilient kind of person, you will find it exhilarating and fun; however, if … [Read more...]


Most likely the answer to this question is an unequivocal “No, you wouldn’t.” So the question that begs to be asked is “Why would anyone pay an ongoing fee if they don’t perceive they are getting value?” And, that answer also is: “They … [Read more...]


Systems are the backbone of any successful business whether or not expansion is in sight. But systems become vital when businesses decide to franchise or even just open an additional location. Success simply can’t be replicated without the existence … [Read more...]

Growth vs. Expansion: Where Does Franchising Fit?

  Franchising is a method used to expand a business. Some people may say that franchising could also be used to grow a business, but I beg to differ . “Growth” and “expansion” sometimes are used interchangibly, yet within the context of … [Read more...]

Franchisors: Stop Trying to Sound Like Everyone Else!!!

Commoditization is almost the total lack of meaningful differentiation in products and/or services; and, its practices are those in which price drives the quality of the product or service; margins fall through the floor; and, customers are attracted … [Read more...]

I Can Hire an Attorney to Write the Franchise Agreement; Why Do I Need a Franchise Advisor?

I spend many hours of my day talking with business owners who want to franchise their businesses and many ask me this question. As I tell them, when you want to create a franchise organization hiring a qualified franchise attorney is a crucial step. … [Read more...]

The New Breed of Franchise Candidates – Who Are They?

The New Career Economy® is much different than what our parents’ generation experienced. Long gone is the era of working for Corporate America for 30 or 40 years to culminate our careers with gold watches and the security of retirement plans and a … [Read more...]