5 Beliefs Successful and Unsuccessful Franchisors Hold

Our beliefs create the world we experience. I see it all the time in my own life and the life of others. Franchise success depends on numerous factors many of which I have discussed in this blog. However, one critical element to success often … [Read more...]

3 Things Your Franchisees Expect From You

Whether or not we should, whenever we enter a relationship we have expectations; and, your franchisees are not any different. Franchisees are individuals, and as such, they will have somewhat different types of expectations, yet there are some common … [Read more...]

Looking for Franchise Leads? Start With Your Website

  This week I was catching up with Dan Rogers and Allie Mims founders of SEO Komodo. Every time I talk with these guys I learn a lot. We got into the topic of how to generate franchise leads in today’s environment and they had some awesome points … [Read more...]

Are Your Franchisees More Interested In Being Right Than In Being Successful?

Why not both: successful and right? I don’t subscribe to “either/or” any longer; I now embrace the beauty of the AND which allows for possibilities to come into my life. However, when it comes to success and being right there is clearly an either/or. … [Read more...]

Do You Know Who Is Your Ideal Franchisee?

Most franchisors, if not all, have an idea of who they want to bring into their systems, what we call The Ideal Franchisee Profile. Many of them have written documents detailing the characteristics of this ideal individual. However, too many other … [Read more...]

Are You Ready To Franchise? If Not, What Can You Do Now?

  You want to grow your business. You believe franchising is the way to go but have learned that you are not quite ready yet. Is there anything you can do to get ready? Step 1 -- Am I ready? The first thing you need to do is to find … [Read more...]

Franchisees: Are Your Fears Sabotaging Your Dreams?

Fear is an emotion fueled by our beliefs. Our fears incarcerate us and paralyze us. We are aware of some of our fears, but unfortunately too many others remain hidden in our unconscious often misguiding our lives in the direction opposite to our … [Read more...]

Who Cares What Franchisors Call Their Offices?

Many franchisors make the mistake of calling their offices Head Quarters, Head Office or Corporate. It is sometimes difficult for my franchise startup clients to understand why this choice can be a mistake; after all, most of them are setting up to … [Read more...]

Who Should NOT Franchise Their Business?

Franchising is not for everyone. Not every business seeking to grow should choose franchising as the method of expansion. For example, some businesses do not have the ability to create a sustainable relationship (see older post); for others the … [Read more...]

What Are the Challenges Faced by Start-up Franchisors?

Start-up franchisors face numerous challenges but they can all be summarized in one phrase: They need to learn how to become successful franchisors. They must master their new tasks and responsibilities and all that it entails to be a successful … [Read more...]