Paul Segreto, CFE, is the CEO and President of Franchise Foundry and serves as the CEO of several of their clients’ companies. I met Paul in 2009 upon my first engagement in Social Media. From day one it was obvious that Paul was a man of honor. I … [Read more...]
Franchise Success: a Watch and the Love of Hockey of an 8-Year-Old
June 16, 2013 by ·
Gerry W. B. Weber is a serial franchisor who started his franchise career back in the early 70’s when franchising was making its debut as the new way of expanding businesses. A franchise turn-around and start-up expert, Gerry has created, led, saved, … [Read more...]
CONSIDERING FRANCHISING YOUR BUSINESS? YOUR BOTTOM LINE MATTERS!
March 25, 2013 by ·
One of the first questions you should ask yourself when considering franchising your business is whether or not you clear enough money every month from your business to have a viable franchise model. In other words: your business has to be … [Read more...]
IS FRANCHISING THE BEST WAY TO EXPAND YOUR BUSINESS?
March 22, 2013 by ·
You want to expand your business and you are wondering whether or not franchising is the best way to do it. To help bring some clarity into this question, I am going to simplify matters in this post. Essentially you need to keep the … [Read more...]
Growth vs. Expansion: Where Does Franchising Fit?
March 20, 2013 by ·
Franchising is a method used to expand a business. Some people may say that franchising could also be used to grow a business, but I beg to differ . “Growth” and “expansion” sometimes are used interchangibly, yet within the context of … [Read more...]
Why Do Businesses Franchise?
November 18, 2010 by ·
There are an infinite number of reasons to franchise a business; however, people’s motivations for franchising can fit four main categories: Vision Skill Money Ego Vision encompasses those people who want to grow their business quick, … [Read more...]
Franchising Your Business? Things to Keep in Mind
May 4, 2010 by ·
Last month I was interviewed by Paul Segreto on his radio show Franchise Today. During this interview I covered some important topics to consider when franchising a business. This post which I am revisiting expands on the topics I covered … [Read more...]
True or False? Most Common Franchising Myths
May 3, 2010 by ·
Many people hold some erroneous beliefs about franchising which can mislead them and create a lot of unnecessary pain. Myth 1: If I franchise my business I will make tons of money. Yes, there is a good probability that franchising a … [Read more...]
Who Should NOT Franchise Their Business?
March 24, 2010 by ·
Franchising is not for everyone. Not every business seeking to grow should choose franchising as the method of expansion. For example, some businesses do not have the ability to create a sustainable relationship (see older post); for others the … [Read more...]
What Are the Challenges Faced by Start-up Franchisors?
March 18, 2010 by ·
Start-up franchisors face numerous challenges but they can all be summarized in one phrase: They need to learn how to become successful franchisors. They must master their new tasks and responsibilities and all that it entails to be a successful … [Read more...]
