WOULD YOU PAY ROYALTIES IF YOU DON’T RECEIVE VALUE?

Most likely the answer to this question is an unequivocal “No, you wouldn’t.” So the question that begs to be asked is “Why would anyone pay an ongoing fee if they don’t perceive they are getting value?” And, that answer also is: “They … [Read more...]

True or False? Most Common Franchising Myths

  Many people hold some erroneous beliefs about franchising which can mislead them and create a lot of unnecessary pain.  Myth 1:   If I franchise my business I will make tons of money. Yes, there is a good probability that franchising a … [Read more...]

Who Should NOT Franchise Their Business?

Franchising is not for everyone. Not every business seeking to grow should choose franchising as the method of expansion. For example, some businesses do not have the ability to create a sustainable relationship (see older post); for others the … [Read more...]